Nowadays, data collection and analysis have become extremely important for marketers. From understanding customer behavior to optimizing advertising campaigns, data plays a key role in making effective strategic decisions. However, this process often takes a lot of time and requires specialized skills, leaving many businesses feeling stuck.
This is why TwoMinuteReports was born - a self-service marketing data analytics platform that helps marketers easily connect, visualize and report data from many different sources. With TwoMinuteReports, you can save significant time and effort, while gaining insights to optimize your business's marketing performance.
Introducing TwoMinuteReports
What is TwoMinuteReports?
TwoMinuteReports is a self-service marketing data analytics platform that allows users to connect, visualize, and automatically report data from a variety of sources. This platform helps marketers, business owners and data analysts easily track, analyze and optimize the performance of marketing campaigns.
Subjects of use
TwoMinuteReports is designed for the following audiences:
- Marketers, digital marketing and advertising specialists
- Business owner, business manager
- Data analyst, analytics expert
- Anyone who wants to better understand their business's marketing performance
Benefits of TwoMinuteReports
Using TwoMinuteReports provides the following key benefits:
- Save time : Automate the process of collecting, visualizing and reporting data, saving a lot of time compared to manual methods.
- Reduced dependence on IT department : With an easy-to-use interface, users can create and edit reports themselves without needing support from the IT department.
- Make data-driven decisions : Insightful reports and analytics help users gain clear insights into marketing performance, thereby making more effective strategic decisions.
How TwoMinuteReports works
TwoMinuteReports works based on 3 main components:
1. Data connection
TwoMinuteReports allows users to connect to more than 70 popular data sources such as:
- Advertising platforms: Google Ads, Facebook Ads, Microsoft Ads, LinkedIn Ads, ...
- Analytical platforms: Google Analytics, Adobe Analytics, ...
- Sales and e-commerce platforms: Shopify, WooCommerce, Magento, ...
- And many other data sources such as Email, CRM, ...
The connection process is quick, secure and requires no programming skills.
2. Data visualization
Once connected to the data, TwoMinuteReports allows users to create custom reports, visual charts, and dashboards that track key metrics. These tools help users easily analyze, understand and share information with stakeholders.
3. Automate reports
TwoMinuteReports allows users to schedule reports to be sent automatically via email, and easily share with colleagues and customers. This saves time and ensures stakeholders are always up to date with marketing activities.
Main features of TwoMinuteReports
Diverse connections
TwoMinuteReports supports more than 70 popular data sources, including advertising, analytics, sales, and e-commerce platforms. This helps users connect and integrate data from many different sources.
Nguồn dữ liệu
Ví dụ
Quảng cáo
Google Ads, Facebook Ads, Microsoft Ads, LinkedIn Ads, ...
Phân tích
Google Analytics, Adobe Analytics, Mixpanel, ...
Thương mại điện tử
Shopify, WooCommerce, Magento, BigCommerce, ...
Email marketing
MailChimp, Constant Contact, Sendinblue, ...
CRM
HubSpot, Salesforce, Zoho, ...
Custom reports
TwoMinuteReports allows users to create custom reports according to their needs, with the following options:
- Select the metrics to display
- Apply flexible data filters
- Customize the interface and create report layouts as desired
This helps users focus on the most important information, instead of getting lost in disconnected numbers.
Report templates available
In addition to customizing reports, TwoMinuteReports also provides professionally designed report templates to help users save time and effort. Users can use these templates immediately or customize them according to their needs.
Google Data Studio integration
TwoMinuteReports allows users to visualize data through integration with Google Data Studio - Google's powerful reporting and analytics tool. This helps users customize the report interface as desired, while taking advantage of advanced features of Google Data Studio.
Google Sheets integration
TwoMinuteReports also integrates with Google Sheets, allowing users to analyze and process data directly in Google spreadsheets. This makes it possible for users to combine familiar tools and workflows.
Application by TwoMinuteReports
TwoMinuteReports can be applied in the following cases:
1. Track campaign performance
- Evaluate the effectiveness of advertising campaigns on platforms such as Google Ads, Facebook Ads,...
- Track the performance of marketing content campaigns such as emails, blogs, videos, ...
- Compare performance across campaigns to determine the most effective campaigns.
2. Analyze customer behavior
- Gain a better understanding of potential and current customers, including information such as:
- Traffic source, customer access channel
- Web browsing behavior, interaction with products
- Conversion process and completion rate
- From there, come up with more effective marketing and customer care strategies.
3. Optimize advertising spend
- Determine the most effective advertising channels and campaigns, helping to allocate advertising budget appropriately.
- Analyze the cost effectiveness (ROI) of advertising channels to optimize spend.
- Track and optimize important parameters such as CPC, CTR, CVR, ...
4. Make data-driven decisions
- Gain insights into your business's marketing performance.
- Improve your marketing strategy based on analytical data.
- Increase revenue and business performance.
TwoMinuteReports pricing plans
TwoMinuteReports offers the following pricing plans:
Free plan
The free plan offers the following basic features:
- Connect up to 3 data sources
- Create up to 3 custom reports
- Schedule automatic reports to be sent once a week
Paid plans
In addition to the free plan, TwoMinuteReports offers paid plans with more advanced features:
Tính năng
Starter
Pro
Enterprise
Kết nối nguồn dữ liệu
10 nguồn
20 nguồn
Không giới hạn
Số lượng báo cáo
10 báo cáo
50 báo cáo
Không giới hạn
Tự động gửi báo cáo
1 lần/tuần
2 lần/tuần
Không giới hạn
Hỗ trợ ưu tiên
Tiêu chuẩn
Ưu tiên
Ưu tiên cao
Giá
$99/tháng
$199/tháng
Liên hệ
Choosing the appropriate package depends on the size and specific needs of each business. Paid plans unlock more features, while ensuring priority support and flexibility in using the platform.
Compare TwoMinuteReports alternatives
When considering other marketing data analytics platforms, users may consider the following options:
1. Supermetrics
Supermetrics is a powerful data analytics platform that supports many features and connects to many advertising and analytics data sources. However, Supermetrics can be more complex and expensive than TwoMinuteReports, especially for small and medium-sized businesses.
2. Funnel
Funnelis a platform focused on automating reports, helping to save users time. However, Funnel has less flexibility in customizing reports than TwoMinuteReports, and has fewer customization options.
3. Databox
Databox has an intuitive and easy-to-use interface, helping users track key metrics effectively. However, Databox has fewer data connections than TwoMinuteReports, and doesn't offer as many in-depth analytics features.
Comparing the pros and cons between these platforms will help users make smart decisions based on their specific needs.
Conclude
In today's scenario, marketing data analysis plays an important role in making strategic decisions and optimizing business performance. TwoMinuteReports is a powerful and flexible tool that helps users connect, visualize and report data easily and accurately.
With features such as diverse connections, custom reports, available report templates, Google Data Studio and Google Sheets integration, TwoMinuteReports meets the diverse marketing data analysis needs of businesses and marketers.
Additionally, offering flexible pricing plans from free to paid, along with comparing alternatives, helps users choose the platform that best suits them.