Are you looking for a powerful tool to analyze the market, competitors and potential customers? Osum is the perfect solution for you. With the ability to provide in-depth insights in seconds, Osum helps you make informed strategic decisions and achieve business success.
What is Osum?
Introducing Osum
Osum is an advanced market research and data analytics platform that uses artificial intelligence (AI) and machine learning technology to collect, analyze and synthesize information from a variety of sources. different data. Simply enter a product or business name and Osum will automatically generate detailed reports, providing a comprehensive view of the market, competitors, target customers and growth opportunities.
Benefits of Osum
Osum brings many benefits to businesses:
- Save time and costs of market research.
- Provides in-depth, accurate analytical information.
- Helps make strategic decisions based on real data.
- Discover business opportunities and challenges.
- Build effective marketing and product strategies.
Application fields
Osum can be applied in many business areas:
- Start-up business
- Small and medium enterprises
- Big companies
- Investors
- Marketing expert
- Market researcher
Process of using Osum
Enter information
To start using Osum, simply enter the name of the product or business you want to analyze. Osum will automatically collect relevant data from various sources.
Osum collects data
Osum collects data from the following sources:
- Websites of businesses
- Social networks (Facebook, Twitter, LinkedIn, ...)
- Newspapers, magazines
- Economic and technology information pages
- Specialized database
Osum analyzed the data
Using AI and machine learning technology, Osum analyzes collected data to find important information such as:
- Business and financial situation of competitors
- Strengths, weaknesses, opportunities and threats of competitors
- Behavior and needs of target customers
- Trends and development opportunities in the market
Generate reports
Based on analysis results, Osum automatically generates detailed, easy-to-understand reports. You can watch directly on Osum's interface or download to your computer.
Main features of Osum
Research competitors
Osum provides detailed information about its competitors, including:
- Introducing the business
- Financial and business situation
- Strengths, weaknesses, opportunities and threats
- Marketing strategy and activities
This information helps you determine your position in the market and devise an effective competitive strategy.
SWOT analysis
Osum will perform a detailed SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis of your product or business. You will have a comprehensive view of the business situation, thereby making appropriate strategic decisions.
Example of SWOT analysis:
| Strength | Weakness |
|---|---|
| - High quality products, trusted by customers - Experienced and capable staff - Effective production process | - Small scale business - Limited capital - Lack of widespread distribution channels |
| Opportunity | Challenge |
|---|---|
| - Market demand is increasing - New technologies can be applied to production - The government has preferential policies for small and medium enterprises | - Fierce competition from major competitors - Fluctuations in raw material prices and logistics costs - Negative effects of the COVID-19 epidemic |
Customer portrait
Osum will analyze details about target customers, including:
- Demographic information (age, gender, geography, ...)
- Interests, behaviors and needs
- Access and interaction channels
- Level of brand loyalty
This information helps you build marketing strategies and products suitable for customers.
Development opportunities
Osum will uncover emerging market trends and potential business opportunities, helping you:
- Early recognition of products and services that are of interest to the market
- Assess the potential and risks of development opportunities
- Make effective investment decisions and develop new products and services
Custom reports
In addition to standard reports, Osum also allows you to create reports customized to your needs. You can filter and focus on the most important information.
Intuitive interface
Osum's interface is designed to be intuitive and easy to use. Analytical reports are presented clearly and easily understood, even for those without in-depth knowledge of data analysis.
Who should use Osum?
Start-up business
Osum is a useful tool for startups to:
- Research the market and competitors before launching new products
- Better understand the needs and behavior of target customers
- Evaluate the potential of business ideas and propose appropriate adjustments
Small and medium enterprises
Osum is also very useful for small and medium businesses:
- Analyze the effectiveness of current business strategies
- Search for new development opportunities
- Build business and marketing plans based on real data
Investors
Investors can use Osum to:
- Evaluate the potential of investment projects
- Analyze risks and opportunities of investments
- Monitor developments of businesses/products being invested in
Marketing expert
Osum is a useful tool for marketing professionals:
- Build marketing strategies based on customer data
- Develop products/services suitable to market needs
- Optimize advertising and promotion campaigns
Market researcher
Osum helps market researchers:
- Collect and analyze market data quickly and effectively
- Save time and research costs
- Provides in-depth, quantitative analysis information
Osum pricing plans
Osum offers a variety of pricing plans, from a free plan with basic features to a paid plan with many advanced features. You can choose the package that best suits your needs and budget.
| Package | Feature | Price |
|---|---|---|
| Free of charge | - Competitor analysis - Basic SWOT analysis - View standard reports | $0 |
| Basic | - All free plan features - Customer persona analysis - Basic custom reports | $99/month |
| Advanced | - All Basic plan features - Growth opportunity analysis - Advanced custom reports - Expert support | $499/month |
Conclude
Osum is a powerful business strategy analysis tool that helps you reach and better understand your market, competitors, and target customers. With automatic data collection and analysis, Osum helps you save time and research costs, and make more accurate strategic decisions.
Experience Osum today and discover the power of data analytics to accelerate your business growth!